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April 2019 marks five years since the launch of the Environment the Musical pack. To celebrate we thought we’d look back on the last 5 years of spreading environmental messages through song and drama. Dog Pooh! on the radio and big screen In 2017 several Irish local authorities started using a song from ETM, Dog Pooh!,… [Read More]

Eco-Schools is an international initiative designed to encourage young people to get involved in protecting the environment. It encompasses both the school and the local community. Eco-Schools operates in 67 countries around the world. The Environment the Musical (ETM) pack can be used to great effect by schools in 2 of the seven steps and… [Read More]

2018 saw a  lot of discussion around the number of disposable coffee cups that Irish consumers use. It won’t have come as a surprise to most people that the number is on the rise. As more and more coffee shops open around the country, the volume of cups sold and dumped keeps increasing. Care to… [Read More]

Sometimes it can feel as though all of the news we hear about the environment these days is negative. The effects of climate change are more extreme, more species are close to extinction and some of the world’s largest countries are rowing back on environmental commitments. With all of that going on, we’re delighted to… [Read More]

If you’re a regular reader of this blog you’ll be no stranger to the Dog Pooh! song from Environment the Musical. It has been used in anti-dog fouling ads both on the radio and in cinemas around Ireland. The message is clear- no one likes dog poo but dog owners need to clean up after… [Read More]

We first heard the word “plogging” only a few months ago. The concept originated in Sweden in 2016 and spread to other countries in 2018. It comes from the Swedish words “plocka” to pick or scoop combined with the word jogging. It means a combination of jogging and picking up litter i.e. if you spot… [Read More]

The catchy anti-dog fouling song Dog Pooh! from Environment the Musical has featured on ads run by various Irish radio stations since 2017. The ad features two women comparing their disgusting dog poo experiences. One had her shoes destroyed while the other had her wheel chair ruined. The ad generated a lot of discussion. The ad… [Read More]

One of the good news stories from the 2018 FIFA World Cup is about Japanese football fans cleaning the stadium after matches. The fans come prepared with big bags and when the match ends they clean up after themselves. We saw similar scenes at the last World Cup in Brazil four years ago. Scott McIntyre,… [Read More]

2018 sees the 60th anniversary of the launch of Ireland’s TidyTowns initiative.  TidyTowns is Ireland’s best known local program dedicated to the environment and sustainability. The competition is organised by the Department of Culture, Heritage and the Gaeltacht and sponsored by SuperValu. Its aim is to inspire communities to improve their local environment and make them… [Read More]

My mother’s motto is ‘waste not, want not’ and my parents wasted little when I was growing up. They either up-cycled or passed stuff on to others rather than treating it as rubbish. Leftover food was always turned into tasty snacks. I learned more about recycling during holidays in England where my aunt and uncle… [Read More]